{"id":2739,"date":"2022-04-08T06:34:03","date_gmt":"2022-04-08T06:34:03","guid":{"rendered":"https:\/\/www.douglas-marketing-solutions.com\/?p=2739"},"modified":"2023-01-04T17:01:17","modified_gmt":"2023-01-04T17:01:17","slug":"customer-loyalty-programs-and-why-they-help-dmss-customers-capture-a-precise-target-group","status":"publish","type":"post","link":"https:\/\/www.douglas-marketing-solutions.com\/de\/customer-loyalty-programs-and-why-they-help-dmss-customers-capture-a-precise-target-group\/","title":{"rendered":"Customer Loyalty Programme und warum sie den Kunden von DMS helfen, eine genaue Zielgruppe zu erfassen"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>DOUGLAS, Hunkem\u00f6ller, DM, Lidl and Peek&#038;Cloppenburg \u2013 no matter where you look or rather shop \u2013 you now encounter so-called customer loyalty programs everywhere. But what exactly does this mean? Is it really simply a matter of rewarding the customer&#8217;s loyalty, or is there also a significant benefit for the company and our customers behind it? In this blog post, you&#8217;ll find out what the widely used loyalty cards are all about, how DMS uses them for its own benefit, and why they are indispensable for targeted and personalized marketing. Enjoy the read!<\/p>","protected":false},"author":5,"featured_media":3582,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,18,17],"tags":[],"class_list":["post-2739","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dms","category-e-commerce","category-retail-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Customer Loyalty Programs | Douglas Marketing Solutions<\/title>\n<meta name=\"description\" content=\"How Customer Loyalty Programs benefit our customers \u2713 personalized ads \u2713 targeted marketing \u2713 successful strategies \u27a4 Read now!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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