{"id":3050,"date":"2022-09-01T14:18:12","date_gmt":"2022-09-01T14:18:12","guid":{"rendered":"https:\/\/www.douglas-marketing-solutions.com\/?p=3050"},"modified":"2022-09-01T14:36:59","modified_gmt":"2022-09-01T14:36:59","slug":"cookieless-world-what-the-end-of-third-party-cookies-means-for-dms-and-how-we-can-still-remain-successful","status":"publish","type":"post","link":"https:\/\/www.douglas-marketing-solutions.com\/de\/cookieless-world-what-the-end-of-third-party-cookies-means-for-dms-and-how-we-can-still-remain-successful\/","title":{"rendered":"Cookieless World \u2013 was das Ende der Third Party Cookies f\u00fcr DMS hei\u00dft und wie wir trotzdem erfolgreich bleiben"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Known and feared in the advertising industry: the shutdown of third-party cookies. In 2022, the corporate giant Google wanted to discontinue third-party cookies in the Chrome browser. Last summer, however, this deadline was extended to 2023. And now the corporation is postponing the end of third-party cookies by another year to 2024. In this blog post, you’ll learn everything you need to know about the elimination of third party cookies and how DMS has already been driving successful marketing strategies for years now using first party cookies and retail media. Have fun reading!<\/p>","protected":false},"author":5,"featured_media":3041,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,18,17],"tags":[],"class_list":["post-3050","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dms","category-e-commerce","category-retail-media"],"acf":[],"yoast_head":"\nCookieless World | Douglas Marketing Solutions<\/title>\n<meta name=\"description\" content=\"The challenges after the end of third party cookies \u2713 How DOUGLAS is successful even without third party cookies \u27a4 Read blog post now!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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