All eyes on
beauty lovers
ONSITE and OFFSITE Advertising Solutions to help you succeed
We convince beauty lovers of your product at the right time and in the right place. Whether in Douglas online-stores or on the web and social media, we offer the perfect data-driven advertising solution.
ONSITE campaigns
Sponsored Product Ads
Increase visibility, discovery, and purchase probability on the digital shelf
The TOP10 results on the product overview page generate around 50% of all clicks. We help you secure the top two spots in category and search results. Consistently visible, consistently top of mind, consistently pole position. We charge on a cost-per-click base, we optimize the return on advertising spent.
Audience Ads
Increase brand consideration and awareness
Audience ads look like regular banners but are much more powerful. Contextual targeting allows you to display products based on the visitor's shopping behaviour and preferences, even across categories and keywords. We make the most of your resources by targeting only the most relevant potential customers.
OFFSITE campaigns
Social and Display Advertising
Unique reach for your brand
Our data management platform hosts our first-party data (e-commerce, CRM and in-store) which are ready-to-use audiences such as gift buyers, makeup addicts, or fragrance lovers. We enrich these with individual brand audiences. Then, we drive the campaign off-site across the web, including social media channels, and use re-targeting and re-engagement tactics to drive potential buyers to your brand on Douglas.
Search Engine Advertising
From the search engine straight to your brand on Douglas
With search engine advertising campaigns, we leave nothing to chance. We reach highly relevant buyers who start their search on Google and guide them directly to your product.
Product Test campaigns
Product Test
Discover the power of word-of-mouth marketing and boost your e-commerce business with qualitative reviews
Have your products tested by customers from our CRM community who have been cured exclusively for you. Generate authentic testimonials in the form of reviews, quotes, images, etc. at the place to be - the product detail page. Increase your conversion rate and your sales on up to two platforms sustainably and benefit from marketing and media booster options.
