Today we introduce our newest employee Thao Tram Lam. Her journey at Douglas Marketing Solutions began with an internship followed by a working student position. Now Tram is climbing the next rung on the career ladder: Junior New Business & Project Manager at Douglas Marketing Solutions. In addition to creativity and passion, Tram also brings a new perspective on the beauty industry and thus on future-oriented marketing approaches. She wants to help shape future digital trends and is always striving for new optimizations. She is motivated to take on new challenges and is constantly learning.
What drives me?
The dedication and passion of the Douglas Marketing Solutions team and the infinite optimization possibilities that comes with online marketing!
What makes my work special?
The flexible thinking and open-minded ways of working in order to strive for the best campaign results and innovative solutions. The new business department of Douglas constantly questions the status quo and is looking for new future projects and opportunities.
My recommendation for Beauty Brands:
Discover the power of word-of-mouth marketing and increase the success of new products & bestsellers by booking a Douglas Beauty Tester campaign.
The email address is the ultimate gateway to our multimedia lives and most people keep their personal email addresses forever. Therefore, it stands to reason that many see the email address as the key to the future of digital marketing and advertising. It can identify target audiences across devices, channels and platforms and is inherently personal. Mail hashing makes it possible to reach target groups in a privacy-safe way that is highly customized and personalized. Find out exactly what mail hashing is, how it works and how it can benefit your brand in this DOUGLAS blog post. Have fun reading!
Programmatic advertising, ad operations and tech integration – this is just Abhijeet’s language. He is an engineer with a digital mindset and passion for advertising technology and automation tools. With years of experience in the technical and programmatic fields, Abhijeet develops data-driven solutions that are designed to help you and your beauty brand achieve your goals.
Known and feared in the advertising industry: the shutdown of third-party cookies. In 2022, the corporate giant Google wanted to discontinue third-party cookies in the Chrome browser. Last summer, however, this deadline was extended to 2023. And now the corporation is postponing the end of third-party cookies by another year to 2024. In this blog post, you’ll learn everything you need to know about the elimination of third party cookies and how DMS has already been driving successful marketing strategies for years now using first party cookies and retail media. Have fun reading!