CaseStudy1_2x_Fragrance
SPONSORED PRODUCT ADS

HOW TO BE ALWAYS ON ON douglas.de

FROM 1€ TO 9€ WITH SPAS

The brand’s challenge:

The digital world is often different from the real one. This is also true for the presentation of product on the retail shelf. While the shelves are static offline, the digital display spaces change very dynamically in the online world.

Our goal and the results:

The brand wanted to make its top sellers even more visible and promoted on the digital shelf, as well as increase sales. Through ongoing support with SPAs, the brand managed to further distinguish itself in the perfume and makeup category since the beginning of 2021 and was able to increase its visibility on the digital shelf.

The results have been impressive:
Not only did the number of AI reach 9.6 million, but the conversion rate was also at 10.78%. The achieved ROAS of 9€ is also particularly noteworthy.

HOW TO: INCREASE VISIBILITY WITH SOCIAL ADS

Offsite Campaign with Social Advertising

HOW TO: CONVINCE PROSPECTIVE CUSTOMERS

Onsite-Campaign on Sponsored Product Ads

HOW TO: TRIPLE INVESTMENT THROUGH 360° CAMPAIGN

360° Onsite and Offsite Campaign

HOW TO: INCREASE SALES ENORMOUSLY

Onsite-Campaign on Sponsored Product Ads

HOW TO: INCREASE SALES WITHIN SPONSORED PRODUCT ADS

Stronger sales with the help of Sponsored Product Ads

HOW TO CREATE WORD-OF-MOUTH FOR VALENTINO

User Generated Content creates an enormous social buzz

HOW TO SUPPORT NEW PRODUCT LAUNCHES

Close the gap in the customer journey by reminding in the moment of truth

HOW TO PROMOTE A NICHE LUXURY SKINCARE BRAND

Support product launches full-funnel for a well-aimed kick-start

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